Archive | March, 2020

Welcome, Omega One!

March 12, 2020

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Spectrum Brands is excited to announce the acquisition of Omega Sea as the newest addition to their Global Pet Care (GPC) business. Omega Sea is a global aquatics nutrition business that manufactures and markets various forms of fish food and care products, primarily under the Omega One brand.

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A Global Partnership: EUKANUBA France + La Grand Odyssée

March 4, 2020

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Our innovative sales and marketing teams are establishing high-profile relationships and sponsorships around the globe! The latest was a partnership between the EUKANUBA France team and La Grande Odyssée. (Spectrum Brands owns the Eukanuba brand in Europe.)

La Grande Odyssée is THE annual event of the dog sled race in Europe and the most demanding stage race in the world in a unique alpine setting. This year, 40 mushers and their 300 dogs came from all over Europe to the stunning landscapes of Savoie Mont Blanc for a 12-day sled race. The event is famous for professionals and more than 50,000 spectators who come to assist to a unique experience, in 20 ski resorts in the Alps.

For the very first time, EUKANUBA partnered with La Grande Odyssée to create a special event during the event: The 1st EUKANUBA TROPHY! A 2-dayrace within the long race dedicated to young mushers who want to test their capacities as well as their dogs under real conditions. The EUKANUBA TROPHY was won by Antoine Sement, who took part in La Grande Odyssée for the first time ever: a future champion is born!

Watch the fantastic media coverage by the most famous TV news report in France here. Move the curser to the 30 minute mark to see some gorgeous footage of the event…in French!

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